The profile of these years was an image of a modern company supported by intense advertising campaigns to publicize the Maletti brand all over the world. The charming and strict collaboration with Takara Belmont at, the Japanese-American colossus, starts at the New York Beauty Show. The technology, organisation and quality of the Maletti group grew. 'Il Gabbiano' - The Seagull, as the logo for the professional Maletti distributors in Beauty Design. The Seagulls were to have their own House Organ, 'Il volo dei gabbiani' (The flight of the seagulls), which was distributed to all Italian hairdressers. The first of a long series of meetings was inaugurated at Rome, which became a regular happening for the Maletti Group. Modular products were designed, proposed in mock up settings the subject of constant formal research. Relationships with Takara Belmont and the Yoshikawa family were consolidated. 'Nilo', the brand created for businesses in Beauty and Wellness, came into use. Guido Maletti presented a range of technological products for the Beauty sector, and thus officially sealed Maletti's entry into this field. Takara Belmont, the manufacturer of Rollerball, took part in the formation of Presence Paris along with Maletti, for the production and distribution of the Starck Collection by L'Oréal. Who better than Philippe Starck for giving a soul to furnishings for Beauty?
